storeroom pop-up department store

overview: citizen: citizen creates a temporary pop-up department store for the holidays

challenge: identify and attract unique products; design and build a temporary space that showcases the collection, and brand the store as an exciting alternative to the mundane retail experience

solution: attracted unique brands such as areaware, jimmyjane, chronicle books, staach, and walteria living just to name a few; fabricated rogue retail space and created an original environment for holiday shoppers while turning a profit in a crippled economy

studio: citizen: citizen

contributions: collaboration, environment concept development, fabrication, merchandising

related link: storeroom’s graphic design

press: id magazine, thrillist