storeroom pop-up department store
overview: citizen: citizen creates a temporary pop-up department store for the holidays
challenge: identify and attract unique products; design and build a temporary space that showcases the collection, and brand the store as an exciting alternative to the mundane retail experience
solution: attracted unique brands such as areaware, jimmyjane, chronicle books, staach, and walteria living just to name a few; fabricated rogue retail space and created an original environment for holiday shoppers while turning a profit in a crippled economy
studio: citizen: citizen
contributions: collaboration, environment concept development, fabrication, merchandising
related link: storeroom’s graphic design
press: id magazine, thrillist
environment designpoloppo’s interactive art hub
overview: fao schwarz asks what will poloppo’s retail face look like in its manhattan store
challenge: design a space that exemplifies both brand and messageā we apply your kids artwork to uniquely-designed products
solution: built an environment merchandised with unique product design intended to show case kids’ art
studio: poloppo, inc.
contributions: ideation, hand sketching, rapid visualization, concept development, art direction, rapid visualization, interaction flow, interface design
related links: poloppo’s branding, poloppo’s user interface design, poloppo’s product design – hopper game,
poloppo’s product design – picnic tote
disney asia
overview: disney sees opportunity in an emerging market and comes to d/t vietnam to help it take shape
challenge: design a vibrant cost-effective retail environment maintaining brand continuity
solution: introduced disney’s retail experience with a bang!
studio: d/t vietnam
contributions: collaborative ideation, rapid visualization, fabrication, client presentation
environment design


